Indie Hackers and Pay-Per-Click
Hey folks,
Have you tried PPC (Google ads, Facebook Ads, Reddit ads, etc) as an acquisition channel ?
How did it work out ?
How did you handle the creative side (copy, media) ?
Conversions? Cost ?
Cheers
Trending on Indie Hackers
It's better to avoid PPC before you have your first 100 customers. When you manually find first paying users - you get great insights on who really needs your product. Consider getting first 20 customers through 1-1 chats and getting from 20 - 100 via calls. Can help you close all these, just drop me a DM.
I agree that finding users manually gives great insights. However, I disagree on the avoiding PPC bit. A few hundred $ on PPC can save a lot of time and bring enough eyeballs to (in)validate a premise.