Everytime, I tell non-technical people about my product Parthenon which can be considered a SaaS boilerplate (https://getparthenon.com) every single time they say I should start off by giving it away for free for the first few months. Every time.
Then I look around the market and not a single competitor has a free trial. In fact, the money-back promises are often super limited to 14-days. For me, I wanted to have a solid money-back promise and so I went for 30-days on a monthly plan, which is basically get your money for that money back at any time.
Personally, I feel like everyone is kind of not that confident in their product and worried that the customer isn't going to like it. I kind of feel like I might be missing something. Since normally when everyone else is doing something or not doing something they're doing it for a reason.
I just added free trial. But am I being crazy or stupid? Why is every non-technical person suggesting free trials but not a single competitor is doing it?